Personalized to their start
Name, product, plan and next steps — each customer sees an onboarding that's about them, not a template.
Use case · Onboarding
Onboarding customers actually remember.
Lont turns onboarding into a personalized video for every new customer — so the first 90 days build understanding and trust instead of a pile of unread emails.
The problem
Why onboarding quietly fails.
New customers don't read onboarding emails or documents carefully, and generic content rarely fits their product, plan or situation. The result is confusion early in the relationship — and a wave of avoidable support questions exactly when first impressions are formed.
- Unread emails
- Generic, not relevant
- Early confusion
- Avoidable support load
- Weak first impression
How Lont helps
From information dump to first-day clarity.
Lont assembles a unique onboarding video for each customer from your data — built once as reusable modules, then personalized at scale.
Built once, reused everywhere
Define modular building blocks once; Lont assembles the right version per customer, with no manual re-editing.
Clear next actions
Show people exactly what to do first — activate, verify, set up — so onboarding finishes instead of stalling.
Measured, then improved
See what's watched, skipped and clicked at the segment level, and improve onboarding against NPS and completion.
Proven impact
Onboarding people remember.
In a randomized trial across 45,685 Allianz customers, a video-first onboarding with personalized policy explanations moved the metrics that matter.
13 → 36 NPS lift among customers who remembered the onboarding video
4.5 → 4.7 Onboarding rating stars, on a journey customers usually tune out
41–52% Click-to-open on personalized onboarding emails
“It was the way Lont's personalized GIF, video and CTA worked together. We saw the impact on the renewal journey really quickly.”
FAQ
Questions about onboarding video.
What is personalized onboarding video?
It's onboarding delivered as video that adapts to each customer — their product, plan, language and next steps — instead of one generic email or PDF. Lont generates each version automatically from your systems, so every new customer gets an onboarding that's relevant to them.
Do we need to produce a video per customer?
No. Your team defines reusable modules once; Lont assembles the right personalized cut for each customer at runtime — increasingly with governed GenAI for copy, tone and translation.
How does it reduce support load?
Clear, personalized onboarding answers the questions customers would otherwise raise. Because Lont measures what's watched and where people drop off, you can keep tightening the moments that drive tickets.
How is impact measured?
Lont owns playback, so onboarding engagement ties back to outcomes like NPS, completion and activation. At Allianz, video-first onboarding lifted NPS from 13 to 36.
Get started
See your onboarding journey, personalized.
Tell us how you onboard today and we'll show you the personalized-video version — with the engagement data behind it.
- −10.9% churn
- 13 → 36 NPS
- 41–52% click-to-open
Thanks — that's in.
We'll be in touch within one business day to set up your walkthrough.