Team · Marketing & Growth

Marketing that lands after the click.

You win the click — then the experience falls back to generic text. Lont extends personalized video across the whole funnel, so the moments after conversion reinforce it instead of losing it.

Personalized video earns 41–52% click-to-open and lifts NPS from 13 to 36 — engagement that compounds across the funnel.

The problem

Clicks aren't the problem. What happens after is.

Marketing invests heavily in pre-conversion video — explainers, demos, proof. Then the moment someone signs up or buys, communication reverts to generic, text-based email. The relationship cools exactly where it should deepen.

  • Generic post-click comms
  • Funnel drop-off
  • Cooling relationships
  • Wasted intent

How Lont helps

Personalized video across the whole funnel.

Relevant by recipient

Tailor video by context, behavior and preference, so every message lands as relevant rather than generic.

Activation that sticks

Turn signup into active use with a personalized first experience that drives the next step.

Retention built in

Reinforce value after conversion — the moments that decide whether intent becomes a relationship.

Optimized by data

Segment-level analytics show what's watched and skipped, so you can keep improving the funnel.

Proven impact

Engagement that compounds.

Lont's engine is proven in production — a 45,685-customer randomized trial at Allianz.

41–52% Click-to-open on personalized communication
13 → 36 NPS lift
10× Faster production

FAQ

Questions from marketing & growth.

How is this different from a marketing video tool?

Marketing video tools make assets. Lont generates a personalized, on-brand video per recipient from your data and measures engagement at the segment level — across the whole funnel, not just the top.

Where does it fit in the funnel?

Everywhere after the click: signup and activation, lifecycle campaigns, upsell and renewal — the post-conversion moments usually left to generic text.

Does it stay on-brand at scale?

Yes. Approved templates render deterministically, so every personalized variant stays on-brand and consistent.

Get started

Extend the campaign past the click.

Show us a funnel moment and we'll show you the personalized-video version, with the engagement data.

  • −10.9% churn
  • 13 → 36 NPS
  • 41–52% click-to-open

We'll reply within one business day. No sign-up, no spam.